In May 2016, We decided to give running our own business a crack. After much deliberation it was decided that we'd channel our passion for craft beer into our own business. all good beer. was born! The aim - to make fresh, independent, high quality beers accessible to everyone.
The journey began with with a £4 ice bucket and a suitcase full of beers all hauled on the Piccadilly line at rush hour to Covent Garden. We set up our wares (see pic) and prayed for some punters. Even though our offering was limited we were able to sell out in the first day! This allowed us to buy more and more beers and our little seed started to grow.
The Covent Garden market was were Elliot bumped into Hannah Rhodes, the founder of Hiver Beers. Elliot had been one of Hannah's first 10 customers to stock Hiver beers when he managed The Old Red Cow. She was opening the Hiver taproom & shared working space just of Maltby Street Market on the Bermondsey beer mile. Hannah has and continues to support us while we develop all good beer. The arch is where we continue to operate out of today.
Since moving in to Hiver Beers Arch, we have thankfully upgraded the teasel table & ice bucket for a hand made bar & fridge. We've really focused on growing our range of beers and focusing heavily on the quality.